You Don't Have To Be A Genius To Work It Out - The Falling Australian Dollar Will Benefit US Shoppers

When the USD was at parity with the AUD six years ago two visiting American friends of mine, one a New Yorker, the other a Bostonian, decided to piss themselves when at a Christmas cocktail party someone said in a laconic Australian voice to them "yeah, the dollar's about 'even Stevens' at the moment" . It became immediately apparent that the expression which was part of our vernacular down under, evidently was very fresh on these two.

At the time those two Americans were quick to complain that the trip was costing them a pretty penny and not what they imagined of Australia and what it would do to their American dollar wallets. Sydney, especially, is a very expensive city to live in or visit. 

The good news is that the AUD is dropping in value and it's making our products much more alluring to those overseas. I had a look on the Barney's website today for bow ties ( click here ) and to be frank, we kick ass all over the selection and now our prices are far more competitive against even their house brand bow ties, especially when you factor in our regular discount offers to newsletter readers.

Perhaps 'Even Stevens' might not gel with Americans, not even Cheap As Chips (fries in the USA), but certainly Bang For Buck is a universally appreciated expression and so too is Make Hay Whilst The Sun Shines.

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