Bow Ties Sydney, Australia - Le Noeud Papillon - Specialists In Self Tying Bow Ties

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Thursday, July 21, 2011

Gilly Hicks - An Australian Themed Spin Off From An American Company

My girlfriend swears by Gilly Hicks , especially their fragrances.

Gilly Hicks is an Australian themed spin off from Abercrombie and Fitch. It is funny that they call things after suburbs here that they obviously like the names of. Suburbs such as Woollahra (a gentrified old money suburb of Sydney) and then Kirrawee (a suburb in the Sutherland Shire which is dominated by industrial estates, factories and bulk goods stores). Then there is a model called 'Nowra' a beautiful coastal town 4 hours south of Sydney which is known for its ice addicts and skateboarders. Then 'Mona Vale' (a surfing beachy kind of suburb in Northern Sydney) and 'Potts Point' which is the closest thing we get to New York in Sydney. These stark contrasts are amusing but personally I am so happy to hear that Americans will know a little bit more about our city - I just hope they don't think that the fragrance Kirrawee is something which warrants a pilgrimage to the source or they might be disconcerted.

Regardless of whether the employees of Abercrombie and Fitch did their homework - or whether they should be allowed to use the word 'Sydney' when they don't have a store here - I don't care - because my girlfriend says they make great products and she has the shits because they don't ship their perfume internationally to Sydney. Unfortunately, Gilly Hicks 'Sydney' perfume can only be bought in the United States....

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