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Thursday, September 15, 2011

You've Made It When James Andrew Picks Your Product Up




"It is easy in the world to live after the world’s opinion; it is easy in solitude to live after our own; but the great man is he who in the midst of the crowd keeps with perfect sweetness the independence of solitude." – Ralph Waldo Emerson


Very much an individualist, it doesn’t surprise us that our own beloved WIJW photographer, Gabriel Everett, holds so dear these words by Emerson. And just as Emerson and his fellow Transcendentalists professed freedom from social convention in the pursuit of greater truths, our Everett is quite passionate about utilizing his creative talent to make some rather provocative social commentary:
“I think there is a real opportunity to have a message other than lust, elitism and addiction,” observes Everett. “I want to create consciousness to the realities of our world through my work, not just showing fantasy lands. I think truth is the most beautiful of all, it turns me on thinking about spreading truth rather than only fantasy. We live in a world where it’s cool to be stupid, companies and brands market this message to the sheep and those who don’t think for themselves. I love when standards are risen higher. I think it’s much sexier and cool to have substance, be original, think for yourself and be sexy in our own skin. Yet the gods of our world are the people lacking the most substance. We live in a culture that idolizes fame for its sake. We praise Kim K who is famous for a sex tape, Jersey Shore, Twilight and the housewives of New Jersey. I think this needs to change.”
Needless to say, Everett has us waiting with bated breath to see more of the body of work that perhaps will ease some of the great deluge of pop culture he speaks of! In the meantime we look forward to bringing you more photos and video by this very gifted artist.
This being a post dedicated to Gabriel Everett, I thought it fitting to let him handle art and creative direction, and it was his desire to reference French and Italian film styles of the 60′s and 70′s. Everett wears a Tom Ford era Gucci black linen denim jacket, white cotton shirt with black piping, black and white silk polka dot bow tie, python belt with silver double horse head buckle and sunglasses by Lanvin his fragrance is Lorenzo Villoresi Garafano. I’m wearing a white and black silk cotton window pane plaid jacket, black and white silk hounds tooth pant and black patent belt all by Gucci, Richard James black and white cotton shirt with contrast white collar, Seaman Schepps shell with coral bead cuff links, Tom Ford black and white silk pocket square and black and tan leather loafers, Tom Ford era Gucci sunglasses, white and black silk mini polka dot ascot by Le Noeud Papillion and my fragrance is Creed Imperial Mellisime.

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